Jeff Sinelli serves as Founder, CEO, and Chief Vibe Officer of Sinelli Concepts and its subsidiary brands. He often says, "Anything is Possible." That includes creating and growing iconic brands, including Which Wich? Superior Sandwiches; Genghis Grill; Paciugo Gelato & Caffe; Burguesa Brands; and Supernova Coffee. Aggregately, these concepts have grown both domestically and internationally, to nearly 1,000 locations.